operadora. is a creative practice based in Mexico City and Syracuse, NY. Established in 2014, operadora. is led by Edgar Rodriguez, Alexis Ávila, and José Juan Garay.
Understanding architecture as a conceptual and operational framework that acts through various media, our practice aims to develop design strategies that offer an alternative vision of the contemporary world responding to their specific contexts. Our process focuses on a research-based conceptual approach to study and act upon spatial and cultural issues of various types and scales. Previous projects include houses, buildings, retail and apartment interiors, urban interventions, pavilions, books, branding strategies, t-shirts, websites, and cultural events.